Position Overview & Specifications
Job Description :
Customer Marketing Manager - Global Travel (ARI & Lagardere)
Type: Permanent
Location: London
About Diageo Global Travel
Diageo Global Travel brings Diageo’s international portfolio of alcoholic and non-alcoholic brands to consumers in travel retail. Travel retail represents the unique shopping spaces and duty free options active in airports and dedicated duty free sites all over the world. Global Travel also serves the airline and cruise ship community for on board purchases and in bar experiences. The business brings exclusive brand extensions and limited editions to travellers as well as in-airport experiences including luxury shop in shops and immersive pop-ups.
Global Travel is a brand building marketplace, with a consumer in a different mindset, captive, shopping with a different lens to the ordinary. A showcase opportunity enabling brands like Johnnie Walker to reach the No.1 whisky spot and our single malts to become the rare liquid gift or treat for shoppers in transit. Travel Retail is the home of gifting Gifts for self and others, for holiday moments, festive occasions and souvenirs with a sense of occasion and place.
We have recently redefined our ambition and strategy and are designing a future for our business where we lead the Total Beverage Alcohol category to become the most dynamic and fastest growing category in the Global Travel, while accelerating Diageo to become the number one partner for our customers, through luxury brand building underpinned by our scale. We will do this by reaching more travellers, converting more of them to purchase both in store and online and thirdly increasing the value of their spend.
Working in Diageo Global Travel gives you a career experience like no other, touching all four corners of the world. We are a driven, agile, diverse and truly global team, based across 17 countries with our market HQ in London. People are a key enabler to deliver our strategy, and as part of investing behind our strategy we are expanding our team.
Key Outcomes
- Inspire your customer/s with our forward-thinking brand plans & solutions to unlock brilliant execution of our campaigns at the point of purchase to enable Diageo win share and deliver our sales targets
- Proactively manage customer marketing A&P and conduct M&E for key activities to ensure value maximisation for Diageo and our customers.
- Successfully develop and review customer/s activation calendar to track execution and to provide visibility of the plan within your customer vs. the plan with the business
- To project manage the implementation of all the key platforms & activations within your customer with choiceful tailoring of central brand plans where appropriate
- Unlock deep connections with key customer contacts to ensure Diageo is seen as a #1 partner
- Ensure everyday great execution in outlet.
- Excellent project management, analytical and core selling skills.
- High resilience & positive attitude – able to build powerful relationships and work collaboratively within a cross-functional remote team.
- Problem solver & solution-based standout colleague who can deal with ambiguity & adapt quickly.
- High attention to detail.
- Proven track record of leveraging commercial, category and shopper insights to deliver market share winning performance.
- Comfortable with working in fast paced environments.
- High energy and ambition to achieve successful outcomes and high standards.
- Balances analysis and execution and adjusts thinking in the face of new information.
- Actively spots opportunities or issues and identifies which are urgent and need immediate attention.
- Generates a range of workable solutions, decides what should be done and takes action.
- Reads their environment and understands how culture and context influences people's perspectives.
- Is actively aware of the impact they have on others and tunes in to the needs of individuals around them.
- Communicates in a compelling, persuasive and impactful way.
- Sets context and empower people to experiment and unlock opportunities for growth.
- Accurately digests large amounts of information and breaks down complex problems thoroughly.
- Challenges themselves and others to take on new or unfamiliar tasks and ways of working.
- Contemporary work life balance policies and wellbeing activities
- On site gym or subsidised gym membership
- Contributary pension scheme
- Comprehensive health insurance for you and your family
- On site nursery or vouchers
- Annual bonus of circa 15% of your base salary (dependent on performance)
- Share options
- 28 days’ vacation per annum